The most interesting news coming out of the beer world right now is coming out of the legislation and financial realms. The last of the porter/stout reviews will go up sometime later today. On one hand, I’m glad I did this experiment. On the other hand, I’m glad is almost over. On to the Five Articles.
I like the Girls Pint Out groups. I think women should be able to go out, drink and learn about good beer, and not have to worry about some drunken idiot hitting on them. These groups are popping up all over the country and the craft beer world is better for it. I like the opening paragraph. Go look at an issue of All About Beer or Beer Advocate and you will see a lot of white dudes with beards. That is the dominant cultural perception of a craft beer drinker. To be sure I see a lot of white dudes with beards during my days at the bar, however, I see just as many women and a growing number of people of color on a daily basis.
If you travel a lot and you like beer here is article for you. Now, I have caveats. First, the author misspelled Asheville when talking about New Belgium and there are other grammatical errors throughout. Second, some of the author’s beer choices are less than inspired. It’s almost like this was written from materials provided by the brewers and the airports. I normally support articles that seek to promote craft beer in places it is not normally promoted. This, however, is an example of writing that simply reads like a summary of press releases.
The links are a little late today. This will be followed by at least one growler review and probably to.
Here is another review from one of my favorite beer writers. The reason I like Will Gordon’s reviews is not solely because of his taste in beer (we have similar palates). It is mostly because he is trying to tell a story and make it interesting. He uses the reviews in a way that allows him to comment on the entire beer world. He doesn’t take this thing too seriously and he understands most people only want to know if they are going to like the beer. Building the narrative helps explain to readers why they may or may not like a beer. They don’t need a long dissertation on the ways taste is translated from your tongue to the brain.
I wish local newspapers or magazines in every area with a lot of breweries and beer businesses would run an article like this. Mostly to remind some of the men involved in beer and brewing that women are an integral part of this endeavor. The vast majority of breweries and brewers get that, but as in all things there are still strains of the “He-man Woman Haters Club” running through brewing.
Another brewery is coming, this time to Cabarrus County. I know I have seemed like a person waiting for the sky to fall with all the new breweries opening up almost on a monthly basis. However, my interest is more in what is the point at which the market is saturated. When will we hit the place where we can no longer support all the breweries and some of the breweries ambitions? Followed by, what happens next? Will it be like the 1990s when the herd is culled of the weak and unfocused leading to the explosion we have seen over the last few years? Or will it just become an absorption. By that I mean, will the larger craft brewers simply absorb the smaller failing breweries around them like amoebas?
Welcome to Wednesday. If all goes well I should have another beer review up this afternoon and will work on another piece that will hopefully drop by the middle of next week. Here are today’s links.
I read a lot about sports. There is this Twitter thing called #hottakes. It is basically a way to describe bad and lazy sports writing. It is usually done by a columnist who has been at it a while and has enough job security that he (it is usually a he) has quit trying to get things right and now just wants to tell us what he sees as wrong with the world. Here is the beer version of that. Wasn’t it better when beer was just beer and we didn’t have all these froufrou (he actually uses that at the end of the column) choices?
Two or three times a baseball season and football season we get this story from somewhere. “The stadium is watering down the beer and they charge a jillion dollars for it.” Here is the first of this season from San Francisco. This “dog bites man” story is always done by the consumer watch dog at the station or newspaper.
I wish I could have seen this panel on women in the beer industry. It sounds like it was a much more informative and interesting session then the article conveys. The trick to isn’t to market to people. That leads to stupid attempts by white men to “speak” to women and minorities. That rarely goes well for anyone. See almost every McDonald’s commercial involving African Americans. Just make a good product and treat everyone fairly. The gist of the panel seems to be try that before you start pandering.
This is my favorite group of links I’ve done so far. Every story is a really interesting read and none of them have to do with Cinco de Mayo, which translates to, “Another made up American holiday that grants people the right to get drunk in the middle of the day.” On to the links.
I love when local newspapers and television stations cover new popular things like craft beer. There is always the explaining of things in the most obvious way possible. Here are today’s links:
Here is a story from Montana. It is another story about a brewery that keeps expanding. I think the growth of craft beer won’t be on the national level anymore, but will be at the state and local level. Breweries providing their wares to the local populace. That has to be the heart of brewing and it should be what really worries the big international brewers.