The morning links are here. From Australia to Tennessee to North Carolina, here are the links. By the way, this is the 50th version of the links.
- This post has a few good ideas of how to get people who show interest in learning about craft beer into craft beer without scaring them off with some double IPA hop monster. The key is finding beer that is similar in taste to things they already like. It also makes me want to try and find some of these New Zealand beers.
- As craft brewing becomes more economically stable as well as becoming more of an economic driver, more colleges and universities are adding brewing programs. I hope what happens is they teach the fundamentals of the craft and not lay down rules that brewers must follow. Brewing is at its best when it is as much art as science. That is kind of like the writing MFA programs that push out writers who all sound like Raymond Carver. I love Raymond Carver, but these programs should help writers find their own voice, and brewing programs should help brewers find their own styles.
- Forbes looks at craft breweries as the hottest startup companies. I agree with a point made in the article that this is also a potential bubble because there is only so much shelf space, only so many taps, and only so many mouths to drink it all. This is all starting to sound so 1996 with too many people coming into the business just to cash out leaving the ones who actually like beer to pick up the pieces when it all crashes down.
- Here is a little more information on the North Carolina Brewer’s Celebration coming this weekend to Charlotte. It should be a fun time especially with the weekend weather showing a break from the heat.
- This is a very important article. It lays out how to have a craft beer themed wedding. My favorite touch, the hop boutonnieres for the groomsman.